The problem is usually the failure to connect those objectives to your individual team members’ everyday actions.

When what you do every day is not influenced by team goals, you are not moving, and team members will be frustrated. It’s like having a map on a road journey inside your car but failing to adjust your car for the different terrains you will come across. (𝘐 𝘫𝘶𝘴𝘵 𝘨𝘰𝘵 𝘮𝘺 𝘥𝘳𝘪𝘷𝘪𝘯𝘨 𝘭𝘪𝘤𝘦𝘯𝘴𝘦, 𝘴𝘰 𝘭𝘰𝘵 𝘰𝘧 𝘥𝘳𝘪𝘷𝘪𝘯𝘨 𝘮𝘦𝘵𝘢𝘱𝘩𝘰𝘳𝘴 🙂 )  You will not go anywhere.

In the same way, if your team members are not making daily small behaviour changes to align with those objectives, finding success as a team will feel like a Sisyphus effort. This failure to connect daily behaviours to broader goals might cause target misalignment which will reduce morale and increase your turnover. Some indicators that you have a target misalignment issue include:

1. Frustration over lack of progress despite “busy” days.
2. Miscommunication and misunderstandings of priorities. .
3. Team meeting with no engagement or willingness to discuss your objectives.
4. Continuously high-stress levels and burnout from team members .
5. Management puts pressure on team members, but the effect is always negative.

Do you recognise these signs?

Let’s connect and bring behaviour change to your team, to help achieve the strategic and transformational goals.